Some hotel rooms simply work as a place to sleep. Others have something of their own: a personality you notice from the moment you open the door. The Negroni room at Hotel El Zarzo belongs to the second category.
The name isn’t arbitrary. Like the rest of the hotel’s rooms, the Negroni takes its name from a classic cocktail, one of the most recognized in the history of mixology. That naming decision says a lot about the hotel’s philosophy: each space has an identity, a character, a story behind it.
The cocktail behind the name
The Negroni was born in Florence in 1919, according to the most widely accepted version of its origin. Count Camillo Negroni asked for his usual Americano to be made with gin instead of soda water. The result was a drier, more intense cocktail with that unmistakable balance between the bitterness of Campari, the sweetness of red vermouth and the structure of gin.
It’s a cocktail for people who know what they want. Not the most accessible or the mildest, but once it enters someone’s rotation it rarely leaves. It has character. And that’s exactly what the room tries to replicate in terms of design and experience.
To understand why the hotel chose cocktail names for its three room categories, the story behind the Martini, Negroni and Old Fashioned rooms explains the full concept in detail.
The room’s design
The Negroni covers 23 square meters laid out with intention. It’s not a large room, but it doesn’t need to be. The hotel’s contemporary design, with its architectural arches and concrete ceilings, comes through in every corner: clean lines, textured materials, warm lighting that shifts the mood depending on the time of day.
What sets the Negroni apart from the Old Fashioned, the hotel’s base category, is the addition of a functional desk and a spacious shower. Two elements that seem minor but in practice change the quality of the stay. The desk turns the room into a viable workspace without sacrificing atmosphere. The shower expands the bathroom experience beyond the basics.
Every Negroni room includes a Marshall speaker, Nespresso machine, Harney & Sons kettle, linen robes and a minibar. The same details that appear throughout the hotel, but here combined with that extra space that makes a real difference for stays of more than one night.
Who the Negroni is for
It’s the hotel’s most versatile room. It works for the solo traveler who wants comfort without excess, for the couple looking for a solid base in Provenza without necessarily needing the Martini’s integrated bathtub, and for the digital nomad who needs a real desk and a reliable connection.
The Negroni is the hotel’s middle category, and that middle ground is its strength. It’s neither the most austere nor the most expansive room, but the one that balances design, functionality and price most naturally.
If the trip has a romantic element, the Negroni is also available with the hotel’s special plans. The Tejido de Amor plan includes breakfast for two, a cheese board, rose petals and a bottle of wine, all ready in the room when you arrive. For a special occasion, that detail transforms a good stay into something memorable.
The Negroni within the hotel
Hotel El Zarzo has 16 rooms across three categories: Old Fashioned, Negroni and Martini. The Negroni rooms number eight, making them the hotel’s most representative room type. They’re designed to be the El Zarzo standard: complete enough that nothing is missing, contained enough to maintain the boutique scale that defines the hotel.
Floor access is exclusively by room key, guaranteeing privacy and security at all times. The Zarzo Bar rooftop on the sixth floor is available to all guests during operating hours: Monday and Tuesday from 5pm, Wednesday closing at 12:30am, Thursday to Saturday until 1:30am and Sundays from 2:30pm.
Check availability and book the Negroni room directly at hotelelzarzo.com/en/rooms/.
Provenza as an extension of the room
One of the real advantages of staying at Hotel El Zarzo is that the room doesn’t end at the door. Provenza is right outside, and it’s a neighborhood that works as a natural extension of the hotel: cafés on foot, restaurants with serious cooking, terraces and the cultural life of El Poblado within minutes.
The Negroni is the room you leave to explore Provenza without thinking about logistics. Everything is close. And when you come back, there’s a space with its own identity waiting.
Frequently asked questions
How large is the Negroni room at Hotel El Zarzo?
The Negroni room is 23 square meters. It includes a desk, spacious shower, king bed, Marshall speaker, Nespresso machine, Harney & Sons kettle, linen robes and minibar.
What’s the difference between the Negroni and Old Fashioned rooms?
Both are 23 square meters with the same base amenities. The Negroni adds a functional desk and a spacious shower, making it a more complete option for work trips or for guests who value that extra space in the bathroom.
Does the Negroni room have a bathtub?
No. The integrated bathtub is exclusive to the Martini room, the hotel’s superior category at 33 square meters. The Negroni has a spacious shower.
Can romantic plans be activated in the Negroni room?
Yes. The hotel’s romantic plans are available in both the Negroni and Martini rooms. Options range from breakfast for two and a cheese board to a romantic dinner and couples massage, depending on the plan chosen.
How many Negroni rooms does the hotel have?
Hotel El Zarzo has eight Negroni rooms, out of a total of 16 hotel rooms. It’s the most numerous category and represents the standard of the hotel’s boutique experience.
The Negroni doesn’t try to be the hotel’s most eye-catching room. It’s the one that most resembles the traveler who knows what they want: design with intention, details that register and a location that does the rest of the work. Like the cocktail it’s named after, it doesn’t need much explaining.
Experience Medellín from the heart of Provenza. Book your experience at Hotel El Zarzo.
